The Girl Effect
You know I don’t often post Wieden work here but I just an all-agency about something compelling our team has been working on with The Nike Foundation. Asked to brand the idea of investing in adolescent girls, they—partnering with Glow Interactive—came up with The Girl Effect site and this video below:
2 Comments to The Girl Effect
I really love this work. My girl Julia Blackburn in the PDX office was one of the peeps on this job. She gave me a quick peek at it a few weeks back, and as a former girl myself I find it very inspiring and spot on. Rock!
El GaffneyJune 9, 2008
Sweet!, Katie! The site is really fun to use and actually pretty addictive – even for (former?) boys.
Leave a comment
What Am I Doing?
What Am I Bookmarking?
Where Am I Going?
Recent Posts
Tags
action
america
argentina
bball
birthright
blogging
books
brands
brazil
celebrities
celebs
charity
comedy
dancing
design
espn
facebook
fallon
family
Friends
genY
gtown
holidays
hotels
ioi
jewish
jobs
marathon
mn
movies
nike
nyc
obama
photos
planning
polls
realitytv
running
soccer
travel
twitter
videos
viral
web2.0
wk
Archives
Categories
Friends
- Age Conte
- Amber Finlay
- Brian Litvack
- Chet Gulland
- Clay Parker Jones
- Connor Huber
- Dave Knox
- Ed Cotton
- Eric Friedman
- Erin Middleton
- Faris Yakob
- Gareth Kay
- Grant McCracken
- Greg March
- Jason Oke
- Jess April
- Jinal Shah
- Johanna Beyenbach
- Kevin Rothermel
- Lee Maicon
- Leland Maschmeyer
- Michael Karnjanaprakorn
- Noah Brier
- Paul McEnany
- Russell Davies
- Sean Hazell
- Zeus Jones
June 7, 2008